The goal of the project was to retain the look and feel of the original Atlantic City Arts Foundation logo while creating a more modern, clean design. We developed the brand identity through typography, colors, and photography that would highlight ACAF’s work & impact and more accurately reflect the organization & its mission.
Original logo, provided by client
Loryn Lyn Simonsen
👋🏻 Hi, I'm Loryn! I'm a freelance graphic designer who is passionate about making the world a more beautiful, accessible, & welcoming place for us all. I believe good, honest design can transform your brand - and I absolutely love being part of that transformation. When I'm not working you'll find me on a yoga mat, listening to WNYC, testing out a new recipe, or working on my latest DIY endeavor. People would likely describe me as curious, kind, a bit stubborn, creative, and hard-working. (And I LOVE emojis! 😂 )
